Entrepreneur Profile features dynamic business personalities, fledgling inventors and innovators, environmentally conscious industrialists and other entrepreneurial leaders and role models. It is one of CAPITAL’s most popular
sections.

CAPITAL warmly welcomes nominations to Entrepreneur Profile and looks forward to introducing more upwardly mobile model citizens.

Write to CAPITAL EP- P.O.Box: 95 Code 1110 or e-mail at syscom@ethionet.et

REASON FOR STARTING BUSINESS:
To use the opportunity and support from the government for exporters, and to contribute to the export capacity of my country.

BIGGEST PLUS OF OWNERSHIP:
My profession adds value to the business.

BUSINESS STRENGH:
Access to international contacts and running the business by an internet based approach.

BIGGEST WEAKNESS:
Financial constraints. Also, we have not been working locally to promote the business.

BIGGEST RISK:
The product is highly perishable

SMARTEST MOVE:
A very good planning and marketing strategy for the international market, inviting people to see the farm and sending samples to our clients.

MOST CHALLENGING TASK:
The process of growing flowers and to fill the channel or gap in the market on time.

PLAN:
Expanding the business and acquiring a plot of land for agricultural produce.

FIRST CAREER:
Research coordinator

MOST ADMIRED ENTREPRENEUR:
Ato Bekele Molla of the Bekele Mola Hotels

MOST INTERESTED IN MEETING:
Oprah Winfrey

STRESS REDUCERS:
Walking

FAVORITE PASTIME:
Spending time with my family and drives out of Addis.

FAVORITE BOOKS:
Books by Dan Brown.

FAVORITE DESTINATION:
Jerusalem, Israel

FAVORITE AUTOMOBILE:
Any sturdy car.

FAVORITE FILM:
Films by Alfred Hitchcock