Visa Everywhere initiative launched in Ethiopia


Visa, the global leader in payments technology, announced the launch of the Visa Everywhere Initiative (VEI) in Ethiopia. VEI is a leading global innovation program for identifying and collaborating with fintechs to produce cutting-edge solutions to digital payment challenges, in addition to enhancing their product propositions and providing visionary payment solutions for Visa’s vast network of partners. This year, the focus is on expansion and accessibility, with Visa offering a one-stop experience to register and learn about upcoming opportunities and competitions.
The fintechs, both startups and later-stage, enrolling for the program will work on themes that address the roadblocks to higher adoption of digital payments in Ethiopia. These range from growing digital payment awareness and usage beyond metros to increasing access to credit or scaling commercial payments.